Arushi Lakra: The Branding Powerhouse Redefining Social Media Branding and Entrepreneurship

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In the fast-paced world of digital influence and personal branding, Arushi Lakra has carved a niche for herself as a game-changer. Born in Delhi, Arushi embarked on her professional journey in 2019, and in just a few years, she has built a powerful brand that blends content creation, fashion styling, and personal branding with strategic expertise.

With over 150 successful projects under her belt, she has worked with some of the biggest names in the industry, including Nykaa Fashion, Patanjali, Myntra, Glen India, SGT University, Nandika Interiors, BR Ceramics, Dr. Nitika Kohli, and IMT Ghaziabad. Operating her business from Delhi, India, she has become a trusted name for brands looking to enhance their presence and connect with their target audience.

Beyond her professional achievements, Arushi is deeply passionate about horse riding, public speaking, personal branding, and fashion styling. She is also an avid traveler, always on the lookout for new destinations that combine business with leisure.

“In my free time, I invest in myself—mind, body, and brand,” she says in an interview. “I read, strategize, and manifest my next big move. If I’m not leveling up my skills, I’m unwinding with a luxe self-care routine or networking with like-minded power players.” But amidst the hustle, she also finds time to relax with her family, enjoying comedy shows together.

Arushi’s growing influence is evident on Instagram where she continues to engage and inspire her audience with insights on entrepreneurship, fashion, and personal development. Her ability to merge creativity with strategy has made her a sought-after name in the world of branding and digital influence.

As she continues to expand her reach, Arushi Lakra stands as a testament to what passion, persistence, and personal branding can achieve. Whether it’s working with leading brands or mentoring aspiring professionals, she is shaping the future—one project at a time.

For more updates on her journey, follow her on Instagram: @arushi_lakraaa

Journalist Details

Jitendra Kumar

Jitendra Kumar is an Indian journalist and social activist from Hathras in Uttar Pradesh is known as the senior journalist and founder of Xpert Times Network Private Limited.